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Lodging Update January 31st, 2020
By Wm, May
Published: 01/31/20 Topics: Vacation Rentals, Vortex Managers Comments:
If you have been reading these monthly updates for long, you know we have a propensity to quote songs, stories and even poetry. That is because creative endeavors remind us of obvious truths, and say it in a way we might all remember.
Property management is a seemingly simple career. Talking about it can be a bit dry. And the real work of those who serve is invisible to clients. Most cannot imagine the intricacies of the job.
In recent years, our industry has been plagued by self-promoting, venture-capital chain management companies, who want to manage homes from thousands of miles away. They are willing to lose millions of dollars per month in hopes they buy up the market before they run out of cash.
We see this a bit differently. Actually, we see it much differently.
Yes, we have every tool they have and then some. But we also vest our work in little things that make a big difference to guests and to property owners. Focus. Focus. Focus.
"Great things are done by a series of small things brought together." - Vincent van Gogh
Hundreds of little things contribute to great guest experiences and hundreds more provide property owners with complete service. Our daily regimen avoids problems and ensures quality.
Penny - Every human can learn how to be calm and helpful to every person who calls, even when guests lock themselves out of the home at 3AM. It's not by accident, but rather by determination.
Jackie - If a home has been vacant for more than a few days, we go to each of them to double-check for dust, turn on the front door light, check the heat and - it's odd to say - flush the toilets to make sure there is no "ring."
Jon - It astounds me that other managers don't create floor plans for every property on their website. Of course, they haven't figured out to do them great and affordably like we have.
Kylee - Software speeds up the monthly statement closing process, but every item on every report is double-checked by hand because, well because we would be embarrassed if it was wrong.
Simon - No one likes criticism, but no one is perfect. So email surveys are sent to every guest. We sell them great stays but need to know if any little thing was off the mark.
Salman - Advertising on every possible website is the only way to ensure maximum demand for every property. That takes technical integration for rates and dates, and daily tweaks to the system are incessant.
Kate - When starting with a property we have the world's longest checklist. Would you want to get on a jetliner where the captain did a short checklist? Same thing with rentals. We do nothing by chance.
Fahim - In addition to our management websites, we build local tourism websites. Maintaining lists of activities, events, shops and restaurants takes far more time, but we attract even more guests than the other guys.
Bronson - In a hotel, it's is called "Night Auditor". Here we just call it constant auditing. Reconciling inbound payments from websites and guests requires great attention to details plus thousands of key strokes.
Lenny - After a long day running to properties with a checklist, I make a list of anything that might have been overlooked. And then I double-check it the next day.
James - After 15 years paying for Dynamic Range photos I am happy to report the competition never catches up. Superior photos gather more attention and produce more income. I hope they never figure it out.
Quinn - Answering the same repetitive questions from guests can be tiring, But some guests have been planning for years and its my job to make their dreams come true. It delights me.
William - My father once said, "It is necessary to master that we dislike the most" and then everything else is easy. We challenge everyone here to embrace the little things every day. It really is the secret to doing great work.
Author: Wm, May, Vortex Managers
Blog #: 0718 – 01/31/20
Sponsor: Vortex Organization – We train quality people to help run unique Inns, Resorts and Vacation Rental Management companies, in an industry that has been a webby net of technology combined with good old fashioned property, guest and owner services. – VortexManagers.com
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